We work with the database and set up personalized customer communications: from database segmentation to creating trigger email campaigns with performance analytics.
Connecting the website to RETAIL CRM
Customer database collection
Customer segmentation
Loyalty program setup
Competitor analysis
Content plan creation based on brand news topics
Copywriting for email newsletters
Development of unique design for 4 newsletters per month (graphics, visual design)
Email newsletter layout
Scheduled email sending
Collection and analysis of email metrics (open rate, etc.)